Arkadiusz ZalewskiFounder & Values Researcher at personalvalu.es
Key Findings for November 2022
November’s top values look like a cozy “steady-the-ship” playlist. Health leads with 47.0% of tests, closely followed by Family at 40.7%. A tight middle pack—Trust (36.2%) and Peace (36.0%)—suggests people weren’t just chasing goals; they were chasing calm and reliable relationships.
The rankings show a broad upward reshuffle: every listed value is up in positions, with the biggest leaps in feel-good and autonomy themes. Pleasure jumps 7 positions to 32.9%, while Freedom rises 8 positions to 30.9%—a telling “let me breathe” signal. Financial stability at 35.0% climbing 5 positions adds a pragmatic backbone, and Security at 25.6% moving up 10 positions hints at heightened caution.
Taken together, this month reads like a pre-winter mindset: protect the body, circle the family, secure the basics, and then—very importantly—make room for joy. Seasonal vibe check: late-year stress plus holiday closeness often boosts family, security, and comfort values.
Total Tests
24,842
in this month
🔥 Most Popular
Health
11,668 appearances
⭐ Best Ranking
Religion
Avg rank: 3.61
🥇 Most #1 Rankings
Family
3047 times first place
1
Health
▶Avg Rank:3.80
Appearance:47.0%
Trend (MOM):-0.1%
Trend (YOY):+4.5%
🥇 Top 1:11.3%
🥉 Top 3:25.8%
2
Family
▶Avg Rank:3.68
Appearance:40.7%
Trend (MOM):-4.0%
Trend (YOY):+2.7%
🥇 Top 1:12.3%
🥉 Top 3:23.5%
3
Trust
▶Avg Rank:5.01
Appearance:36.2%
Trend (MOM):-4.6%
Trend (YOY):-1.4%
🥇 Top 1:3.4%
🥉 Top 3:12.5%
4
Peace
▶Avg Rank:4.72
Appearance:36.0%
Trend (MOM):-4.1%
Trend (YOY):+2.9%
🥇 Top 1:4.6%
🥉 Top 3:14.3%
5
Financial stability
▶Avg Rank:4.77
Appearance:35.0%
Trend (MOM):+2.4%
Trend (YOY):+8.9%
🥇 Top 1:3.5%
🥉 Top 3:13.1%
6
+1Pleasure
▶Avg Rank:5.18
Appearance:32.9%
Trend (MOM):+3.9%
Trend (YOY):+2.8%
🥇 Top 1:2.9%
🥉 Top 3:10.4%
7
-1Love
▶Avg Rank:4.60
Appearance:32.3%
Trend (MOM):-0.5%
Trend (YOY):+4.2%
🥇 Top 1:4.9%
🥉 Top 3:13.8%
8
Freedom
▶Avg Rank:6.42
Appearance:30.9%
Trend (MOM):+4.7%
Trend (YOY):-1.3%
🥇 Top 1:3.5%
🥉 Top 3:7.4%
9
Respect
▶Avg Rank:5.60
Appearance:27.3%
Trend (MOM):-6.0%
Trend (YOY):+2.0%
🥇 Top 1:1.6%
🥉 Top 3:7.0%
10
Security
▶Avg Rank:4.70
Appearance:25.6%
Trend (MOM):-4.0%
Trend (YOY):+0.1%
🥇 Top 1:3.1%
🥉 Top 3:10.7%
11
+1Growth
▶Avg Rank:5.46
Appearance:25.0%
Trend (MOM):+4.6%
Trend (YOY):+4.7%
🥇 Top 1:2.3%
🥉 Top 3:7.2%
12
-1Friendship
▶Avg Rank:5.69
Appearance:23.4%
Trend (MOM):-4.1%
Trend (YOY):-0.2%
🥇 Top 1:1.5%
🥉 Top 3:6.2%
13
+2Authenticity
▶Avg Rank:5.31
Appearance:21.6%
Trend (MOM):+4.0%
Trend (YOY):+1.1%
🥇 Top 1:1.9%
🥉 Top 3:6.6%
14
-1Loyalty
▶Avg Rank:5.63
Appearance:20.5%
Trend (MOM):-5.2%
Trend (YOY):+1.6%
🥇 Top 1:1.5%
🥉 Top 3:5.4%
15
-1Honesty
▶Avg Rank:5.85
Appearance:20.1%
Trend (MOM):-4.1%
Trend (YOY):-3.0%
🥇 Top 1:1.1%
🥉 Top 3:4.7%
16
+4Curiosity
▶Avg Rank:5.86
Appearance:19.4%
Trend (MOM):+8.3%
Trend (YOY):+2.0%
🥇 Top 1:1.1%
🥉 Top 3:4.6%
17
-1Creativity
▶Avg Rank:5.82
Appearance:19.1%
Trend (MOM):+0.3%
Trend (YOY):-4.9%
🥇 Top 1:1.4%
🥉 Top 3:4.6%
18
Control
▶Avg Rank:5.02
Appearance:18.5%
Trend (MOM):+1.7%
Trend (YOY):-0.6%
🥇 Top 1:2.2%
🥉 Top 3:7.0%
19
Certainty
▶Avg Rank:4.87
Appearance:18.5%
Trend (MOM):+2.6%
Trend (YOY):-0.3%
🥇 Top 1:2.7%
🥉 Top 3:7.3%
20
+1Compassion
▶Avg Rank:5.61
Appearance:18.2%
Trend (MOM):+1.8%
Trend (YOY):+2.3%
🥇 Top 1:1.5%
🥉 Top 3:4.9%
21
+2Wealth
▶Avg Rank:4.91
Appearance:17.5%
Trend (MOM):+2.2%
Trend (YOY):+4.7%
🥇 Top 1:2.1%
🥉 Top 3:6.5%
22
-5Discipline
▶Avg Rank:5.10
Appearance:17.4%
Trend (MOM):-5.9%
Trend (YOY):+4.7%
🥇 Top 1:1.8%
🥉 Top 3:5.8%
23
-1Success
▶Avg Rank:5.72
Appearance:17.1%
Trend (MOM):-1.7%
Trend (YOY):-5.8%
🥇 Top 1:1.4%
🥉 Top 3:4.5%
24
+2Wisdom
▶Avg Rank:5.76
Appearance:16.9%
Trend (MOM):+4.5%
Trend (YOY):-2.0%
🥇 Top 1:1.4%
🥉 Top 3:4.5%
25
Ethics
▶Avg Rank:6.28
Appearance:16.8%
Trend (MOM):+3.6%
Trend (YOY):-3.0%
🥇 Top 1:1.5%
🥉 Top 3:3.9%
26
+3Meaningful work
▶Avg Rank:6.41
Appearance:16.6%
Trend (MOM):+8.0%
Trend (YOY):-0.3%
🥇 Top 1:0.9%
🥉 Top 3:3.3%
27
-3Helpfulness
▶Avg Rank:7.17
Appearance:16.3%
Trend (MOM):-0.9%
Trend (YOY):-3.1%
🥇 Top 1:0.8%
🥉 Top 3:2.4%
28
+2Independence
▶Avg Rank:6.27
Appearance:15.9%
Trend (MOM):+6.7%
Trend (YOY):+0.4%
🥇 Top 1:0.8%
🥉 Top 3:3.2%
29
-2Accountability
▶Avg Rank:5.63
Appearance:15.5%
Trend (MOM):-0.5%
Trend (YOY):+6.0%
🥇 Top 1:0.9%
🥉 Top 3:3.8%
30
+4Justice
▶Avg Rank:6.08
Appearance:15.2%
Trend (MOM):+5.4%
Trend (YOY):+1.2%
🥇 Top 1:1.2%
🥉 Top 3:3.7%
31
-3Equality
▶Avg Rank:5.61
Appearance:15.1%
Trend (MOM):-2.7%
Trend (YOY):-5.7%
🥇 Top 1:1.7%
🥉 Top 3:4.6%
32
+4Intelligence
▶Avg Rank:6.26
Appearance:14.3%
Trend (MOM):+9.0%
Trend (YOY):-8.7%
🥇 Top 1:0.9%
🥉 Top 3:3.0%
33
-1Appreciation
▶Avg Rank:6.21
Appearance:14.2%
Trend (MOM):-2.2%
Trend (YOY):+4.4%
🥇 Top 1:0.5%
🥉 Top 3:2.4%
34
+4Inner harmony
▶Avg Rank:5.31
Appearance:14.0%
Trend (MOM):+10.4%
Trend (YOY):+7.7%
🥇 Top 1:1.8%
🥉 Top 3:4.6%
35
-4Privacy
▶Avg Rank:5.89
Appearance:14.0%
Trend (MOM):-4.5%
Trend (YOY):-4.3%
🥇 Top 1:0.7%
🥉 Top 3:3.0%
36
-3Adventure
▶Avg Rank:5.88
Appearance:13.9%
Trend (MOM):-3.6%
Trend (YOY):-4.6%
🥇 Top 1:0.9%
🥉 Top 3:3.2%
37
-2Job security
▶Avg Rank:5.48
Appearance:13.4%
Trend (MOM):+1.1%
Trend (YOY):+3.1%
🥇 Top 1:0.8%
🥉 Top 3:3.5%
38
+1Tolerance
▶Avg Rank:6.81
Appearance:12.7%
Trend (MOM):+6.1%
Trend (YOY):-6.8%
🥇 Top 1:0.6%
🥉 Top 3:2.1%
39
-2Challenge
▶Avg Rank:6.06
Appearance:12.5%
Trend (MOM):-2.3%
Trend (YOY):-1.4%
🥇 Top 1:0.5%
🥉 Top 3:2.5%
40
+2Passion
▶Avg Rank:6.15
Appearance:10.9%
Trend (MOM):+2.0%
Trend (YOY):-4.7%
🥇 Top 1:0.5%
🥉 Top 3:2.1%
41
Acceptance
▶Avg Rank:6.28
Appearance:10.7%
Trend (MOM):-1.7%
Trend (YOY):-1.8%
🥇 Top 1:0.4%
🥉 Top 3:1.9%
42
-2Courage
▶Avg Rank:6.13
Appearance:10.3%
Trend (MOM):-6.0%
Trend (YOY):-2.7%
🥇 Top 1:0.4%
🥉 Top 3:2.0%
43
+1Commitment
▶Avg Rank:7.06
Appearance:10.2%
Trend (MOM):+2.7%
Trend (YOY):+4.1%
🥇 Top 1:0.5%
🥉 Top 3:1.5%
44
-1Excitement
▶Avg Rank:6.43
Appearance:9.9%
Trend (MOM):-2.2%
Trend (YOY):-1.1%
🥇 Top 1:0.4%
🥉 Top 3:1.6%
45
+2Ambition
▶Avg Rank:6.53
Appearance:9.5%
Trend (MOM):+3.6%
Trend (YOY):-3.0%
🥇 Top 1:0.5%
🥉 Top 3:1.8%
46
Determination
▶Avg Rank:6.34
Appearance:9.4%
Trend (MOM):-0.6%
Trend (YOY):-5.6%
🥇 Top 1:0.4%
🥉 Top 3:1.7%
47
-2Religion
▶Avg Rank:3.61
Appearance:8.6%
Trend (MOM):-10.1%
Trend (YOY):-0.3%
🥇 Top 1:3.4%
🥉 Top 3:5.2%
48
+1Teamwork
▶Avg Rank:7.01
Appearance:8.2%
Trend (MOM):-7.1%
Trend (YOY):-6.9%
🥇 Top 1:0.3%
🥉 Top 3:1.1%
49
-1Forgiveness
▶Avg Rank:6.22
Appearance:8.0%
Trend (MOM):-11.2%
Trend (YOY):-5.6%
🥇 Top 1:0.4%
🥉 Top 3:1.6%
50
Spirituality
▶Avg Rank:5.57
Appearance:8.0%
Trend (MOM):-1.6%
Trend (YOY):+0.4%
🥇 Top 1:0.9%
🥉 Top 3:2.4%
51
+1Competence
▶Avg Rank:6.83
Appearance:6.8%
Trend (MOM):+8.0%
Trend (YOY):-1.5%
🥇 Top 1:0.2%
🥉 Top 3:1.0%
52
-1Uniqueness
▶Avg Rank:6.41
Appearance:6.6%
Trend (MOM):+2.9%
Trend (YOY):-13.3%
🥇 Top 1:0.3%
🥉 Top 3:1.1%
53
+2Variety
▶Avg Rank:6.60
Appearance:6.0%
Trend (MOM):+13.3%
Trend (YOY):-9.2%
🥇 Top 1:0.2%
🥉 Top 3:0.8%
54
Excellence
▶Avg Rank:6.31
Appearance:5.9%
Trend (MOM):+6.7%
Trend (YOY):-9.5%
🥇 Top 1:0.3%
🥉 Top 3:1.2%
55
-2Beauty
▶Avg Rank:6.45
Appearance:5.5%
Trend (MOM):-4.7%
Trend (YOY):-4.0%
🥇 Top 1:0.3%
🥉 Top 3:1.1%
56
+2Influence
▶Avg Rank:6.48
Appearance:5.3%
Trend (MOM):+11.7%
Trend (YOY):-4.3%
🥇 Top 1:0.2%
🥉 Top 3:0.9%
57
-1Contribution
▶Avg Rank:7.00
Appearance:5.3%
Trend (MOM):+0.5%
Trend (YOY):-3.3%
🥇 Top 1:0.2%
🥉 Top 3:0.7%
58
+1Reputation
▶Avg Rank:6.66
Appearance:4.9%
Trend (MOM):+8.0%
Trend (YOY):-4.9%
🥇 Top 1:0.2%
🥉 Top 3:0.8%
59
-2Tradition
▶Avg Rank:6.02
Appearance:4.5%
Trend (MOM):-8.2%
Trend (YOY):+0.4%
🥇 Top 1:0.2%
🥉 Top 3:1.0%
60
+2Authority
▶Avg Rank:6.46
Appearance:2.8%
Trend (MOM):+9.1%
Trend (YOY):-15.5%
🥇 Top 1:0.2%
🥉 Top 3:0.5%
61
-1Popularity
▶Avg Rank:6.63
Appearance:2.5%
Trend (MOM):-10.4%
Trend (YOY):-6.0%
🥇 Top 1:0.1%
🥉 Top 3:0.4%
62
-1Fame
▶Avg Rank:6.27
Appearance:2.5%
Trend (MOM):-8.7%
Trend (YOY):-14.0%
🥇 Top 1:0.1%
🥉 Top 3:0.5%
| Rank | Value ▲▼ | Avg Rank ▲▼ | 🥇 Top 1 ▲▼ | 🥉 Top 3 ▲▼ | Appearance Rate ▲▼ | 📈 Trend (MoM) ▲▼ |
|---|---|---|---|---|---|---|
▶ 1 | Health | 3.80 | 11.3% | 25.8% | 47.0% | ▼−0.1% |
▶ 2 | Family | 3.68 | 12.3% | 23.5% | 40.7% | ▼−4.0% |
▶ 3 | Trust | 5.01 | 3.4% | 12.5% | 36.2% | ▼−4.6% |
▶ 4 | Peace | 4.72 | 4.6% | 14.3% | 36.0% | ▼−4.1% |
▶ 5 | Financial stability | 4.77 | 3.5% | 13.1% | 35.0% | ▲+2.4% |
▶ 6 ▲+1 | Pleasure | 5.18 | 2.9% | 10.4% | 32.9% | ▲+3.9% |
▶ 7 ▼−1 | Love | 4.60 | 4.9% | 13.8% | 32.3% | ▼−0.5% |
▶ 8 | Freedom | 6.42 | 3.5% | 7.4% | 30.9% | ▲+4.7% |
▶ 9 | Respect | 5.60 | 1.6% | 7.0% | 27.3% | ▼−6.0% |
▶ 10 | Security | 4.70 | 3.1% | 10.7% | 25.6% | ▼−4.0% |
▶ 11 ▲+1 | Growth | 5.46 | 2.3% | 7.2% | 25.0% | ▲+4.6% |
▶ 12 ▼−1 | Friendship | 5.69 | 1.5% | 6.2% | 23.4% | ▼−4.1% |
▶ 13 ▲+2 | Authenticity | 5.31 | 1.9% | 6.6% | 21.6% | ▲+4.0% |
▶ 14 ▼−1 | Loyalty | 5.63 | 1.5% | 5.4% | 20.5% | ▼−5.2% |
▶ 15 ▼−1 | Honesty | 5.85 | 1.1% | 4.7% | 20.1% | ▼−4.1% |
▶ 16 ▲+4 | Curiosity | 5.86 | 1.1% | 4.6% | 19.4% | ▲+8.3% |
▶ 17 ▼−1 | Creativity | 5.82 | 1.4% | 4.6% | 19.1% | ▲+0.3% |
▶ 18 | Control | 5.02 | 2.2% | 7.0% | 18.5% | ▲+1.7% |
▶ 19 | Certainty | 4.87 | 2.7% | 7.3% | 18.5% | ▲+2.6% |
▶ 20 ▲+1 | Compassion | 5.61 | 1.5% | 4.9% | 18.2% | ▲+1.8% |
▶ 21 ▲+2 | Wealth | 4.91 | 2.1% | 6.5% | 17.5% | ▲+2.2% |
▶ 22 ▼−5 | Discipline | 5.10 | 1.8% | 5.8% | 17.4% | ▼−5.9% |
▶ 23 ▼−1 | Success | 5.72 | 1.4% | 4.5% | 17.1% | ▼−1.7% |
▶ 24 ▲+2 | Wisdom | 5.76 | 1.4% | 4.5% | 16.9% | ▲+4.5% |
▶ 25 | Ethics | 6.28 | 1.5% | 3.9% | 16.8% | ▲+3.6% |
▶ 26 ▲+3 | Meaningful work | 6.41 | 0.9% | 3.3% | 16.6% | ▲+8.0% |
▶ 27 ▼−3 | Helpfulness | 7.17 | 0.8% | 2.4% | 16.3% | ▼−0.9% |
▶ 28 ▲+2 | Independence | 6.27 | 0.8% | 3.2% | 15.9% | ▲+6.7% |
▶ 29 ▼−2 | Accountability | 5.63 | 0.9% | 3.8% | 15.5% | ▼−0.5% |
▶ 30 ▲+4 | Justice | 6.08 | 1.2% | 3.7% | 15.2% | ▲+5.4% |
▶ 31 ▼−3 | Equality | 5.61 | 1.7% | 4.6% | 15.1% | ▼−2.7% |
▶ 32 ▲+4 | Intelligence | 6.26 | 0.9% | 3.0% | 14.3% | ▲+9.0% |
▶ 33 ▼−1 | Appreciation | 6.21 | 0.5% | 2.4% | 14.2% | ▼−2.2% |
▶ 34 ▲+4 | Inner harmony | 5.31 | 1.8% | 4.6% | 14.0% | ▲+10.4% |
▶ 35 ▼−4 | Privacy | 5.89 | 0.7% | 3.0% | 14.0% | ▼−4.5% |
▶ 36 ▼−3 | Adventure | 5.88 | 0.9% | 3.2% | 13.9% | ▼−3.6% |
▶ 37 ▼−2 | Job security | 5.48 | 0.8% | 3.5% | 13.4% | ▲+1.1% |
▶ 38 ▲+1 | Tolerance | 6.81 | 0.6% | 2.1% | 12.7% | ▲+6.1% |
▶ 39 ▼−2 | Challenge | 6.06 | 0.5% | 2.5% | 12.5% | ▼−2.3% |
▶ 40 ▲+2 | Passion | 6.15 | 0.5% | 2.1% | 10.9% | ▲+2.0% |
▶ 41 | Acceptance | 6.28 | 0.4% | 1.9% | 10.7% | ▼−1.7% |
▶ 42 ▼−2 | Courage | 6.13 | 0.4% | 2.0% | 10.3% | ▼−6.0% |
▶ 43 ▲+1 | Commitment | 7.06 | 0.5% | 1.5% | 10.2% | ▲+2.7% |
▶ 44 ▼−1 | Excitement | 6.43 | 0.4% | 1.6% | 9.9% | ▼−2.2% |
▶ 45 ▲+2 | Ambition | 6.53 | 0.5% | 1.8% | 9.5% | ▲+3.6% |
▶ 46 | Determination | 6.34 | 0.4% | 1.7% | 9.4% | ▼−0.6% |
▶ 47 ▼−2 | Religion | 3.61 | 3.4% | 5.2% | 8.6% | ▼−10.1% |
▶ 48 ▲+1 | Teamwork | 7.01 | 0.3% | 1.1% | 8.2% | ▼−7.1% |
▶ 49 ▼−1 | Forgiveness | 6.22 | 0.4% | 1.6% | 8.0% | ▼−11.2% |
▶ 50 | Spirituality | 5.57 | 0.9% | 2.4% | 8.0% | ▼−1.6% |
▶ 51 ▲+1 | Competence | 6.83 | 0.2% | 1.0% | 6.8% | ▲+8.0% |
▶ 52 ▼−1 | Uniqueness | 6.41 | 0.3% | 1.1% | 6.6% | ▲+2.9% |
▶ 53 ▲+2 | Variety | 6.60 | 0.2% | 0.8% | 6.0% | ▲+13.3% |
▶ 54 | Excellence | 6.31 | 0.3% | 1.2% | 5.9% | ▲+6.7% |
▶ 55 ▼−2 | Beauty | 6.45 | 0.3% | 1.1% | 5.5% | ▼−4.7% |
▶ 56 ▲+2 | Influence | 6.48 | 0.2% | 0.9% | 5.3% | ▲+11.7% |
▶ 57 ▼−1 | Contribution | 7.00 | 0.2% | 0.7% | 5.3% | ▲+0.5% |
▶ 58 ▲+1 | Reputation | 6.66 | 0.2% | 0.8% | 4.9% | ▲+8.0% |
▶ 59 ▼−2 | Tradition | 6.02 | 0.2% | 1.0% | 4.5% | ▼−8.2% |
▶ 60 ▲+2 | Authority | 6.46 | 0.2% | 0.5% | 2.8% | ▲+9.1% |
▶ 61 ▼−1 | Popularity | 6.63 | 0.1% | 0.4% | 2.5% | ▼−10.4% |
▶ 62 ▼−1 | Fame | 6.27 | 0.1% | 0.5% | 2.5% | ▼−8.7% |