Arkadiusz ZalewskiFounder & Values Researcher at personalvalu.es
Key Findings for August 2021
August 2021 looks like a month of “steadying the ship.” Health leads by a mile, appearing in 45.7% of 21,241 tests, with Family close behind at 41.7%. The top tier is tightly packed: Trust (38.0%) and Peace (36.0%) suggest people weren’t just chasing goals, they were chasing calm and reliability.
The biggest climbers are all about emotional and social safety nets. Respect rockets up 12 positions to 29.6%, and Security jumps 11 positions to 24.9%. Meanwhile Freedom (+8 positions, 31.1%) and Love (+7 positions, 31.1%) surge together, a nice “independence + connection” combo. Pleasure (+6 positions, 32.9%) rising alongside Financial stability (+4 positions, 32.1%) hints at a very human plan: enjoy life, but keep the budget spreadsheet open.
Seasonally, this reads like late-summer recalibration: coming out of vacation mode while gearing up for back-to-school and a more structured fall, people prioritize health, harmony, and dependable relationships.
Total Tests
21,241
in this month
🔥 Most Popular
Health
9,714 appearances
⭐ Best Ranking
Family
Avg rank: 3.62
🥇 Most #1 Rankings
Family
2740 times first place
1
Health
▶Avg Rank:3.86
Appearance:45.7%
Trend (MOM):-2.1%
Trend (YOY):+0.7%
🥇 Top 1:9.9%
🥉 Top 3:24.9%
2
Family
▶Avg Rank:3.62
Appearance:41.7%
Trend (MOM):+5.0%
Trend (YOY):+1.9%
🥇 Top 1:12.9%
🥉 Top 3:24.5%
3
+2Trust
▶Avg Rank:4.91
Appearance:38.1%
Trend (MOM):+11.0%
Trend (YOY):-0.5%
🥇 Top 1:3.8%
🥉 Top 3:13.5%
4
-1Peace
▶Avg Rank:4.70
Appearance:36.0%
Trend (MOM):+2.6%
Trend (YOY):+17.3%
🥇 Top 1:4.7%
🥉 Top 3:14.7%
5
+1Pleasure
▶Avg Rank:5.11
Appearance:32.9%
Trend (MOM):+2.2%
Trend (YOY):+2.6%
🥇 Top 1:3.1%
🥉 Top 3:10.8%
6
-2Financial stability
▶Avg Rank:4.80
Appearance:32.1%
Trend (MOM):-7.4%
Trend (YOY):+3.6%
🥇 Top 1:3.4%
🥉 Top 3:11.8%
7
Love
▶Avg Rank:4.74
Appearance:31.1%
Trend (MOM):-1.0%
Trend (YOY):+0.8%
🥇 Top 1:4.5%
🥉 Top 3:12.6%
8
Freedom
▶Avg Rank:6.46
Appearance:31.1%
Trend (MOM):+1.9%
Trend (YOY):+9.9%
🥇 Top 1:3.5%
🥉 Top 3:7.4%
9
+3Respect
▶Avg Rank:5.47
Appearance:29.6%
Trend (MOM):+19.8%
Trend (YOY):-2.0%
🥇 Top 1:1.9%
🥉 Top 3:8.1%
10
+1Security
▶Avg Rank:4.71
Appearance:24.9%
Trend (MOM):-1.1%
Trend (YOY):-1.2%
🥇 Top 1:3.1%
🥉 Top 3:10.3%
11
+7Friendship
▶Avg Rank:5.73
Appearance:24.6%
Trend (MOM):+25.4%
Trend (YOY):+6.5%
🥇 Top 1:1.6%
🥉 Top 3:6.1%
12
-3Growth
▶Avg Rank:5.56
Appearance:23.9%
Trend (MOM):-20.8%
Trend (YOY):-1.6%
🥇 Top 1:2.0%
🥉 Top 3:6.5%
13
+9Loyalty
▶Avg Rank:5.55
Appearance:22.0%
Trend (MOM):+20.7%
Trend (YOY):-2.5%
🥇 Top 1:1.8%
🥉 Top 3:6.0%
14
+1Honesty
▶Avg Rank:5.82
Appearance:20.7%
Trend (MOM):-0.8%
Trend (YOY):-9.3%
🥇 Top 1:1.0%
🥉 Top 3:4.7%
15
-5Authenticity
▶Avg Rank:5.30
Appearance:20.3%
Trend (MOM):-25.1%
Trend (YOY):-12.3%
🥇 Top 1:1.8%
🥉 Top 3:6.1%
16
+5Creativity
▶Avg Rank:5.86
Appearance:19.2%
Trend (MOM):+3.3%
Trend (YOY):-6.0%
🥇 Top 1:1.4%
🥉 Top 3:4.7%
17
+9Control
▶Avg Rank:5.03
Appearance:18.6%
Trend (MOM):+13.3%
Trend (YOY):+4.1%
🥇 Top 1:2.4%
🥉 Top 3:6.9%
18
+2Certainty
▶Avg Rank:4.88
Appearance:18.0%
Trend (MOM):-6.4%
Trend (YOY):+1.3%
🥇 Top 1:2.4%
🥉 Top 3:7.2%
19
+11Equality
▶Avg Rank:5.46
Appearance:17.6%
Trend (MOM):+14.9%
Trend (YOY):-11.2%
🥇 Top 1:2.2%
🥉 Top 3:5.6%
20
+8Discipline
▶Avg Rank:5.15
Appearance:17.4%
Trend (MOM):+9.8%
Trend (YOY):-9.5%
🥇 Top 1:1.5%
🥉 Top 3:5.8%
21
-5Curiosity
▶Avg Rank:5.84
Appearance:17.3%
Trend (MOM):-15.6%
Trend (YOY):-10.9%
🥇 Top 1:1.0%
🥉 Top 3:4.0%
22
-9Compassion
▶Avg Rank:5.61
Appearance:17.3%
Trend (MOM):-20.6%
Trend (YOY):-11.5%
🥇 Top 1:1.4%
🥉 Top 3:4.7%
23
+11Success
▶Avg Rank:5.74
Appearance:17.3%
Trend (MOM):+21.8%
Trend (YOY):+17.0%
🥇 Top 1:1.5%
🥉 Top 3:4.6%
24
-1Helpfulness
▶Avg Rank:7.10
Appearance:16.8%
Trend (MOM):-3.3%
Trend (YOY):-2.2%
🥇 Top 1:0.9%
🥉 Top 3:2.7%
25
-6Ethics
▶Avg Rank:6.19
Appearance:16.5%
Trend (MOM):-15.2%
Trend (YOY):-6.0%
🥇 Top 1:1.6%
🥉 Top 3:4.2%
26
-9Wisdom
▶Avg Rank:5.74
Appearance:16.4%
Trend (MOM):-18.1%
Trend (YOY):-1.4%
🥇 Top 1:1.3%
🥉 Top 3:4.4%
27
-13Meaningful work
▶Avg Rank:6.35
Appearance:16.3%
Trend (MOM):-24.0%
Trend (YOY):-6.8%
🥇 Top 1:1.1%
🥉 Top 3:3.3%
28
-3Accountability
▶Avg Rank:5.71
Appearance:16.2%
Trend (MOM):-1.2%
Trend (YOY):-0.9%
🥇 Top 1:0.9%
🥉 Top 3:3.8%
29
+6Wealth
▶Avg Rank:5.07
Appearance:16.1%
Trend (MOM):+23.1%
Trend (YOY):+23.3%
🥇 Top 1:1.6%
🥉 Top 3:5.6%
30
+7Adventure
▶Avg Rank:5.75
Appearance:15.3%
Trend (MOM):+27.2%
Trend (YOY):-2.2%
🥇 Top 1:0.9%
🥉 Top 3:3.7%
31
-4Independence
▶Avg Rank:6.24
Appearance:15.2%
Trend (MOM):-4.9%
Trend (YOY):+3.0%
🥇 Top 1:0.9%
🥉 Top 3:3.0%
32
+8Privacy
▶Avg Rank:5.87
Appearance:15.1%
Trend (MOM):+42.3%
Trend (YOY):+14.0%
🥇 Top 1:0.8%
🥉 Top 3:3.3%
33
-4Justice
▶Avg Rank:6.12
Appearance:14.8%
Trend (MOM):-4.1%
Trend (YOY):-11.0%
🥇 Top 1:1.1%
🥉 Top 3:3.6%
34
-3Appreciation
▶Avg Rank:6.24
Appearance:13.9%
Trend (MOM):-7.8%
Trend (YOY):+23.5%
🥇 Top 1:0.5%
🥉 Top 3:2.3%
35
-2Intelligence
▶Avg Rank:6.28
Appearance:13.5%
Trend (MOM):-5.3%
Trend (YOY):+2.5%
🥇 Top 1:0.8%
🥉 Top 3:2.6%
36
-4Tolerance
▶Avg Rank:6.68
Appearance:12.8%
Trend (MOM):-10.5%
Trend (YOY):-5.6%
🥇 Top 1:0.7%
🥉 Top 3:2.3%
37
-1Job security
▶Avg Rank:5.40
Appearance:12.4%
Trend (MOM):-4.4%
Trend (YOY):-4.7%
🥇 Top 1:0.7%
🥉 Top 3:3.4%
38
Challenge
▶Avg Rank:6.02
Appearance:12.2%
Trend (MOM):+9.9%
Trend (YOY):-14.4%
🥇 Top 1:0.6%
🥉 Top 3:2.5%
39
-15Inner harmony
▶Avg Rank:5.46
Appearance:12.1%
Trend (MOM):-29.7%
Trend (YOY):-7.2%
🥇 Top 1:1.5%
🥉 Top 3:3.7%
40
+1Acceptance
▶Avg Rank:6.38
Appearance:11.5%
Trend (MOM):+9.7%
Trend (YOY):+25.0%
🥇 Top 1:0.4%
🥉 Top 3:2.0%
41
+1Courage
▶Avg Rank:6.22
Appearance:11.4%
Trend (MOM):+12.9%
Trend (YOY):-7.0%
🥇 Top 1:0.5%
🥉 Top 3:2.1%
42
+6Excitement
▶Avg Rank:6.37
Appearance:10.7%
Trend (MOM):+35.9%
Trend (YOY):-7.6%
🥇 Top 1:0.3%
🥉 Top 3:1.8%
43
-4Passion
▶Avg Rank:6.33
Appearance:10.7%
Trend (MOM):-3.4%
Trend (YOY):+13.2%
🥇 Top 1:0.5%
🥉 Top 3:2.0%
44
+3Religion
▶Avg Rank:3.73
Appearance:10.5%
Trend (MOM):+17.4%
Trend (YOY):+13.3%
🥇 Top 1:3.9%
🥉 Top 3:6.2%
45
Determination
▶Avg Rank:6.41
Appearance:9.8%
Trend (MOM):-0.0%
Trend (YOY):-6.6%
🥇 Top 1:0.5%
🥉 Top 3:1.7%
46
-3Commitment
▶Avg Rank:7.16
Appearance:9.7%
Trend (MOM):-2.6%
Trend (YOY):-1.0%
🥇 Top 1:0.4%
🥉 Top 3:1.4%
47
+2Forgiveness
▶Avg Rank:6.21
Appearance:9.3%
Trend (MOM):+20.0%
Trend (YOY):-3.3%
🥇 Top 1:0.5%
🥉 Top 3:1.8%
48
-2Ambition
▶Avg Rank:6.26
Appearance:9.2%
Trend (MOM):-1.6%
Trend (YOY):-14.9%
🥇 Top 1:0.6%
🥉 Top 3:1.9%
49
+2Teamwork
▶Avg Rank:6.93
Appearance:9.0%
Trend (MOM):+20.7%
Trend (YOY):+5.2%
🥇 Top 1:0.4%
🥉 Top 3:1.2%
50
-6Spirituality
▶Avg Rank:5.72
Appearance:8.0%
Trend (MOM):-19.5%
Trend (YOY):+4.0%
🥇 Top 1:0.9%
🥉 Top 3:2.3%
51
+1Uniqueness
▶Avg Rank:6.27
Appearance:6.8%
Trend (MOM):-2.6%
Trend (YOY):+2.8%
🥇 Top 1:0.4%
🥉 Top 3:1.3%
52
-2Competence
▶Avg Rank:6.69
Appearance:5.9%
Trend (MOM):-22.2%
Trend (YOY):+6.6%
🥇 Top 1:0.2%
🥉 Top 3:0.9%
53
Variety
▶Avg Rank:6.46
Appearance:5.9%
Trend (MOM):-14.8%
Trend (YOY):-1.1%
🥇 Top 1:0.3%
🥉 Top 3:1.0%
54
+5Beauty
▶Avg Rank:6.76
Appearance:5.3%
Trend (MOM):+41.8%
Trend (YOY):+8.7%
🥇 Top 1:0.2%
🥉 Top 3:0.8%
55
Excellence
▶Avg Rank:6.26
Appearance:5.3%
Trend (MOM):-14.8%
Trend (YOY):+1.8%
🥇 Top 1:0.3%
🥉 Top 3:1.0%
56
-2Contribution
▶Avg Rank:6.87
Appearance:5.2%
Trend (MOM):-17.0%
Trend (YOY):-4.0%
🥇 Top 1:0.2%
🥉 Top 3:0.8%
57
-1Influence
▶Avg Rank:6.53
Appearance:5.1%
Trend (MOM):-11.2%
Trend (YOY):-14.4%
🥇 Top 1:0.2%
🥉 Top 3:0.8%
58
Tradition
▶Avg Rank:6.17
Appearance:4.8%
Trend (MOM):+23.8%
Trend (YOY):-9.9%
🥇 Top 1:0.2%
🥉 Top 3:1.0%
59
-2Reputation
▶Avg Rank:6.68
Appearance:4.6%
Trend (MOM):+4.0%
Trend (YOY):+14.3%
🥇 Top 1:0.2%
🥉 Top 3:0.7%
60
Authority
▶Avg Rank:6.38
Appearance:2.8%
Trend (MOM):+4.5%
Trend (YOY):-2.8%
🥇 Top 1:0.1%
🥉 Top 3:0.5%
61
Popularity
▶Avg Rank:6.58
Appearance:2.7%
Trend (MOM):+45.5%
Trend (YOY):+13.8%
🥇 Top 1:0.1%
🥉 Top 3:0.4%
62
Fame
▶Avg Rank:6.15
Appearance:2.6%
Trend (MOM):+54.0%
Trend (YOY):+8.0%
🥇 Top 1:0.2%
🥉 Top 3:0.5%
| Rank | Value ▲▼ | Avg Rank ▲▼ | 🥇 Top 1 ▲▼ | 🥉 Top 3 ▲▼ | Appearance Rate ▲▼ | 📈 Trend (MoM) ▲▼ |
|---|---|---|---|---|---|---|
▶ 1 | Health | 3.86 | 9.9% | 24.9% | 45.7% | ▼−2.1% |
▶ 2 | Family | 3.62 | 12.9% | 24.5% | 41.7% | ▲+5.0% |
▶ 3 ▲+2 | Trust | 4.91 | 3.8% | 13.5% | 38.1% | ▲+11.0% |
▶ 4 ▼−1 | Peace | 4.70 | 4.7% | 14.7% | 36.0% | ▲+2.6% |
▶ 5 ▲+1 | Pleasure | 5.11 | 3.1% | 10.8% | 32.9% | ▲+2.2% |
▶ 6 ▼−2 | Financial stability | 4.80 | 3.4% | 11.8% | 32.1% | ▼−7.4% |
▶ 7 | Love | 4.74 | 4.5% | 12.6% | 31.1% | ▼−1.0% |
▶ 8 | Freedom | 6.46 | 3.5% | 7.4% | 31.1% | ▲+1.9% |
▶ 9 ▲+3 | Respect | 5.47 | 1.9% | 8.1% | 29.6% | ▲+19.8% |
▶ 10 ▲+1 | Security | 4.71 | 3.1% | 10.3% | 24.9% | ▼−1.1% |
▶ 11 ▲+7 | Friendship | 5.73 | 1.6% | 6.1% | 24.6% | ▲+25.4% |
▶ 12 ▼−3 | Growth | 5.56 | 2.0% | 6.5% | 23.9% | ▼−20.8% |
▶ 13 ▲+9 | Loyalty | 5.55 | 1.8% | 6.0% | 22.0% | ▲+20.7% |
▶ 14 ▲+1 | Honesty | 5.82 | 1.0% | 4.7% | 20.7% | ▼−0.8% |
▶ 15 ▼−5 | Authenticity | 5.30 | 1.8% | 6.1% | 20.3% | ▼−25.1% |
▶ 16 ▲+5 | Creativity | 5.86 | 1.4% | 4.7% | 19.2% | ▲+3.3% |
▶ 17 ▲+9 | Control | 5.03 | 2.4% | 6.9% | 18.6% | ▲+13.3% |
▶ 18 ▲+2 | Certainty | 4.88 | 2.4% | 7.2% | 18.0% | ▼−6.4% |
▶ 19 ▲+11 | Equality | 5.46 | 2.2% | 5.6% | 17.6% | ▲+14.9% |
▶ 20 ▲+8 | Discipline | 5.15 | 1.5% | 5.8% | 17.4% | ▲+9.8% |
▶ 21 ▼−5 | Curiosity | 5.84 | 1.0% | 4.0% | 17.3% | ▼−15.6% |
▶ 22 ▼−9 | Compassion | 5.61 | 1.4% | 4.7% | 17.3% | ▼−20.6% |
▶ 23 ▲+11 | Success | 5.74 | 1.5% | 4.6% | 17.3% | ▲+21.8% |
▶ 24 ▼−1 | Helpfulness | 7.10 | 0.9% | 2.7% | 16.8% | ▼−3.3% |
▶ 25 ▼−6 | Ethics | 6.19 | 1.6% | 4.2% | 16.5% | ▼−15.2% |
▶ 26 ▼−9 | Wisdom | 5.74 | 1.3% | 4.4% | 16.4% | ▼−18.1% |
▶ 27 ▼−13 | Meaningful work | 6.35 | 1.1% | 3.3% | 16.3% | ▼−24.0% |
▶ 28 ▼−3 | Accountability | 5.71 | 0.9% | 3.8% | 16.2% | ▼−1.2% |
▶ 29 ▲+6 | Wealth | 5.07 | 1.6% | 5.6% | 16.1% | ▲+23.1% |
▶ 30 ▲+7 | Adventure | 5.75 | 0.9% | 3.7% | 15.3% | ▲+27.2% |
▶ 31 ▼−4 | Independence | 6.24 | 0.9% | 3.0% | 15.2% | ▼−4.9% |
▶ 32 ▲+8 | Privacy | 5.87 | 0.8% | 3.3% | 15.1% | ▲+42.3% |
▶ 33 ▼−4 | Justice | 6.12 | 1.1% | 3.6% | 14.8% | ▼−4.1% |
▶ 34 ▼−3 | Appreciation | 6.24 | 0.5% | 2.3% | 13.9% | ▼−7.8% |
▶ 35 ▼−2 | Intelligence | 6.28 | 0.8% | 2.6% | 13.5% | ▼−5.3% |
▶ 36 ▼−4 | Tolerance | 6.68 | 0.7% | 2.3% | 12.8% | ▼−10.5% |
▶ 37 ▼−1 | Job security | 5.40 | 0.7% | 3.4% | 12.4% | ▼−4.4% |
▶ 38 | Challenge | 6.02 | 0.6% | 2.5% | 12.2% | ▲+9.9% |
▶ 39 ▼−15 | Inner harmony | 5.46 | 1.5% | 3.7% | 12.1% | ▼−29.7% |
▶ 40 ▲+1 | Acceptance | 6.38 | 0.4% | 2.0% | 11.5% | ▲+9.7% |
▶ 41 ▲+1 | Courage | 6.22 | 0.5% | 2.1% | 11.4% | ▲+12.9% |
▶ 42 ▲+6 | Excitement | 6.37 | 0.3% | 1.8% | 10.7% | ▲+35.9% |
▶ 43 ▼−4 | Passion | 6.33 | 0.5% | 2.0% | 10.7% | ▼−3.4% |
▶ 44 ▲+3 | Religion | 3.73 | 3.9% | 6.2% | 10.5% | ▲+17.4% |
▶ 45 | Determination | 6.41 | 0.5% | 1.7% | 9.8% | ▼−0.0% |
▶ 46 ▼−3 | Commitment | 7.16 | 0.4% | 1.4% | 9.7% | ▼−2.6% |
▶ 47 ▲+2 | Forgiveness | 6.21 | 0.5% | 1.8% | 9.3% | ▲+20.0% |
▶ 48 ▼−2 | Ambition | 6.26 | 0.6% | 1.9% | 9.2% | ▼−1.6% |
▶ 49 ▲+2 | Teamwork | 6.93 | 0.4% | 1.2% | 9.0% | ▲+20.7% |
▶ 50 ▼−6 | Spirituality | 5.72 | 0.9% | 2.3% | 8.0% | ▼−19.5% |
▶ 51 ▲+1 | Uniqueness | 6.27 | 0.4% | 1.3% | 6.8% | ▼−2.6% |
▶ 52 ▼−2 | Competence | 6.69 | 0.2% | 0.9% | 5.9% | ▼−22.2% |
▶ 53 | Variety | 6.46 | 0.3% | 1.0% | 5.9% | ▼−14.8% |
▶ 54 ▲+5 | Beauty | 6.76 | 0.2% | 0.8% | 5.3% | ▲+41.8% |
▶ 55 | Excellence | 6.26 | 0.3% | 1.0% | 5.3% | ▼−14.8% |
▶ 56 ▼−2 | Contribution | 6.87 | 0.2% | 0.8% | 5.2% | ▼−17.0% |
▶ 57 ▼−1 | Influence | 6.53 | 0.2% | 0.8% | 5.1% | ▼−11.2% |
▶ 58 | Tradition | 6.17 | 0.2% | 1.0% | 4.8% | ▲+23.8% |
▶ 59 ▼−2 | Reputation | 6.68 | 0.2% | 0.7% | 4.6% | ▲+4.0% |
▶ 60 | Authority | 6.38 | 0.1% | 0.5% | 2.8% | ▲+4.5% |
▶ 61 | Popularity | 6.58 | 0.1% | 0.4% | 2.7% | ▲+45.5% |
▶ 62 | Fame | 6.15 | 0.2% | 0.5% | 2.6% | ▲+54.0% |